There’s a lot of information online about how to be a good blogger, how to start a blog, and the essential actions to take to grow your community of followers. If you are a new blogger eager to grow your readers, remember your reasons for starting your blog. Understand that you don’t have to do anything. The information floating online is someone else’s journey. And we are all on different paths. There is no one way to a successful blog.
So why am I harping on this?
Well, for one, burn out can happen quickly if you don’t know your mission.
I confess, I don’t have a formal mission laid out for my blog. I don’t have much of a plan for the future. I haven’t seriously considered how I want my blog to look in the coming year. For now, I’m just trying to beat burn out. I want my blog to stay fresh and inviting for readers. I want it to be a place of rest.
It’s so easy to get caught up in the numbers of blogging: how much money you spent to build your blog, how many followers you have on social media, how much profit you made from your products. Focusing on the numbers alone leads to disaster. You don’t want to be a numbers blogger. You want to be a real blogger.
We all have to find the right balance as bloggers between how much we want to share our lives with the world. Even if you aren’t a blogger, you have social media accounts and you have to decide what you want people to see. Are they going to see you in your pjs without makeup? Or are they only going to see the big moments of your life, makeup and all?
Right now, my blog is nowhere near where I want it to be. I have ideas about it that come and go. I find myself scrolling through Instagram, trying to figure out what to post to increase my following, then I realize that I can’t compare my account to a blogger whose full-time job is blogging. I just don’t have the time. Of course, a full-time blogger is going to have a prettier Instagram account than you. That’s her only job! So don’t beat yourself up because you are using stock photos. You’re doing what you can right now.
You don’t need a fancy camera and equipment. You don’t need expensive clothing. You just need an idea, patience, and a computer.
Since I’ve started my blog last November, I’ve realized that I go through phases of feeling confident in my blog and then feeling insecure. I’ll scroll through Instagram, trying to find what sort of photos people like and respond to. Then it makes me rethink the photos I have. It’s a bad cycle.
Am I the only one who does this? I can’t be!
I guess, I have to remember that there are so many people online. Not everyone is going to respond to the content I’m putting out. But some people will! And that’s great! You want people who genuinely want to follow you. That’s how you grow.
I know this is not my normal type of blog post. It’s sort of a whirlwind of thoughts. But I hope at the very least it makes you feel less alone as a blogger. Let’s encourage each other!
As always, stay encouraged. Hope everyone has a fantastic week!